More is more with Malt-O-Meal® & Second City

Less Packaging = More for Your Money

If you’re a Malt-O-Meal fan, you already know what these smart consumers are trying to explain to our Second City focus group moderators – buying our cereal just makes sense when compared to the excess packaging of bag-in-box brands. Gimmicks simply don’t work – no matter how they spin it, 300% more packaging doesn’t add up.

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